AI price comparison for business
What does business AI really cost?
Compare MarginGlow, Polsia, ChatGPT Plus, Google AI Pro and Claude Pro by activation fee, monthly price, first-year cost and the job each product is designed to do.
The short answer
How much do AI tools cost for a business?
Paid AI assistants commonly cost about €20 or US$20 per person each month. Specialist products use different models. Tao Climate pays US$49 monthly for its existing Polsia plan and US$20 monthly for ChatGPT Plus, while MarginGlow costs €49 or US$49 to activate, includes the first month, then costs €7 or US$7 monthly.
The important question is not simply “Which is cheapest?” It is “Which product is built to improve the business result I need?”
Extra usage can cost more than the subscription itself. Provider credits are product-specific units, not a common quantity of raw model tokens.
Prices at a glance
AI activation, monthly and first-year costs compared.
Prices below are the standard options most relevant to an owner or individual user, checked on 2 September 2026. VAT, tax, exchange rates, promotions and regional pricing may change the amount you pay.
| Product | Activation | Monthly | First year | Extra usage | Best suited to |
|---|---|---|---|---|---|
MarginGlow Pro AI growth engine | €49 or US$49 | €7 or US$7 after month one | €126 or US$126 | 100 MarginGlow Task Credits: US$9 | An established business that wants AI to find growth opportunities, margin leaks, digital weaknesses and carbon hotspots. |
Polsia (Tao Climate plan) Autonomous company operator | No separate fee on our plan | US$49 | US$588 | One-off credit packs are available; Polsia shows the selected size and price in its dashboard before payment. | Someone who wants agents to execute operational tasks for a company and is comfortable managing a credit allowance. |
ChatGPT Plus General AI assistant | None | US$20 on our account | US$240 | 2,500 flexible-use credits: US$90 on our account. OpenAI says prices and purchase amounts can vary by account, region and plan. | A person who knows what to ask and wants a versatile assistant for writing, research, analysis and everyday knowledge work. |
Google AI Pro AI assistant and Google bundle | None | €21.99 in Ireland | €263.88 | Google offers 2,500, 5,000 and 20,000-credit purchases. The local price is shown before purchase. | A person already working heavily in Gmail, Docs, Sheets, Drive and the wider Google ecosystem. |
Claude Pro General AI assistant | None | US$20 | US$200 on annual billing | Usage bundles: US$50 value for US$45; US$250 for US$200; or US$1,000 for US$700. | A person who wants a general assistant for careful writing, research, analysis and longer knowledge-work tasks. |
MarginGlow's first-year figure is the €49 or US$49 activation, which includes month one, plus eleven months at €7 or US$7. Polsia and ChatGPT use the monthly subscriptions Tao Climate actually pays. Claude uses its discounted annual subscription. Google uses 12 monthly payments. Extra credits are excluded from first-year totals because the amount required depends on usage. Applicable VAT or tax is not included.
Not a like-for-like purchase
The products fall into three different categories.
ChatGPT Plus, Google AI Pro and Claude Pro
General AI assistants
They are flexible tools for writing, research, analysis and creation. Their value depends heavily on the questions, context and judgement supplied by the user.
Polsia
Autonomous company operator
Polsia is built around agents carrying out operational company tasks. Its monthly allowance is measured in credits, with one credit funding one autonomous execution.
MarginGlow
AI growth engine
MarginGlow researches an existing business, builds a persistent Business Map and looks across growth, margin, visibility, customer experience and sustainability to decide what deserves attention.
Why activation exists
MarginGlow begins by learning the business.
The activation is not a software installation charge. It funds the deeper research and intelligence work that creates the Business Map, Pro Scan, opportunity analysis and first 30-day plan. The lower monthly price then supports ongoing actions and business memory.
The real cost
Calculate more than the monthly headline.
A cheap subscription that nobody uses is expensive. A higher-cost tool that recovers a lost sale or removes hours of work can be good value. Use the same four checks for every product.
- 1
Add the first 12 months
Include activation, subscription, required seats, task credits, tax and likely add-ons.
- 2
Name one valuable job
Write down the precise customer, revenue, margin, workload or reporting outcome the tool should improve.
- 3
Include people's time
Count setup, prompting, checking, correction, training and the cost of moving information between systems.
- 4
Set a stop rule
Decide what evidence must exist after 30 or 90 days for the subscription to continue.
Choosing well
Which AI is right for your business?
Choose ChatGPT, Gemini or Claude
when you want a flexible assistant and already know the tasks, questions and information you will give it.
Choose Polsia
when you want autonomous agents to execute company-building or operational tasks and its credit model fits the volume of work.
Choose MarginGlow
when you want a specialist growth engine to understand an existing business, uncover the most useful opportunities and maintain that context over time.
Use more than one
only when each product has a distinct job. A general assistant can support daily work while a specialist system provides focused business intelligence.
Start with your business
Find the opportunity before choosing the subscription.
MarginGlow's free Business Check-up researches your business and gives you a useful starting point before you pay for activation or another monthly AI tool.
Check my business for freeFree. No card required.
Price sources
Check the latest price before buying.
Provider prices and plan contents change. This comparison uses the providers' own published pages, checked on 2 September 2026.
Frequently asked questions
Straight answers about AI prices.
How much do AI tools cost for a small business?
Useful paid AI products commonly start at about €20 or US$20 per month, but the pricing model matters. Some charge only a subscription, some use task credits, and MarginGlow combines a one-off activation with a lower ongoing monthly price. Free plans can be enough for occasional experiments.
What does MarginGlow cost?
MarginGlow activation costs €49 or US$49 plus VAT where applicable. It includes the Business Map, Pro Scan, 30-day Action Plan and the first month of MarginGlow Pro. Pro then costs €7 or US$7 per month plus VAT where applicable. That makes the first 12 months €126 or US$126 before applicable VAT.
What does Polsia cost?
Tao Climate pays US$49 per month for its existing Polsia subscription, equivalent to US$588 over 12 months. Polsia's public plans for new subscriptions currently begin with Standard at US$20 per month and Pro at US$50 per month. Polsia states that earlier subscribers keep their existing plan and agreed price, so the amount a customer pays can depend on when they subscribed.
What do extra AI credits or tokens cost?
The units are not directly comparable. MarginGlow sells 100 Task Credits for US$9. Tao Climate's ChatGPT account offers 2,500 flexible-use credits for US$90. Polsia sells one-off packs but displays the selected price inside its dashboard. Google sells AI credits in 2,500, 5,000 and 20,000-credit amounts with the local price shown before purchase. Claude's discounted usage bundles currently cost US$45 for US$50 of usage, US$200 for US$250, or US$700 for US$1,000.
Is MarginGlow the same as ChatGPT, Gemini or Claude?
No. ChatGPT, Gemini and Claude are broad assistants that respond to the questions and tasks you give them. MarginGlow is a specialist AI growth engine that researches an existing business, builds an understanding of it and looks for opportunities and weaknesses to prioritise.
Is Polsia the same as MarginGlow?
No. Polsia is positioned around autonomous agents executing company tasks through monthly credits. MarginGlow is positioned around intelligence for an existing business: researching it, identifying commercial and sustainability opportunities, and turning those findings into clear actions.
Which AI subscription gives the best value?
The best value comes from the product that improves a valuable business outcome, not necessarily the lowest monthly fee. Choose the job first, calculate the full first-year cost, run a controlled test and keep the tool only if it saves more time or creates more value than it costs.
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